CRM Radio Feed

Funnel Radio Line-up May 31

Tweet-todays-funnelradio-lineup-20180531

Byron Matthews is Jim's guest today kicking off the broadcasting talking about his new book he co-authored on Sales Enablement. After that, Augie MacCurrach CEO of Customer Portfolios talks about How to Fix the Broken Customer Experience. Finally, Matt Heinz' guest is Dave Gerhardt where they debate if the landing page is dead.

Continue reading "Funnel Radio Line-up May 31" »


Why do salespeople lift a leg on the CRM System?

IStock_000002670512SmallNo matter how good a CRM system you have there are always salespeople that will figuratively lift their leg on it and say they won’t use it. (Don't mean to be sexist here)  

The primary purpose of a CRM system, even if they don’t believe it, is to help bring control to their sales lives. Control time, reduce use of spreadsheets, track hundreds of prospects, reduce the need to remember appointments, important dates, and ultimately close more sales. Why do salespeople resist CRM systems? The reasons are common but fixable:

Continue reading "Why do salespeople lift a leg on the CRM System?" »