Denis Champagne, the CEO of Lotus Communications
Mark Coronna CMO Chief Outsiders
David Keane - Bigtincan
Starting at 9am Pac: David Dulany of Tenbound is Darryl Praill's guest on INSIDE Inside Sales. Mari Anne Vanella launches Outstanding Outbound with her guest, Joe Brown of kare. Anthony Iannarino joins Paul Petersen on CRM Radio. Matt Heinz discusses Style vs Function: The Importance of Design and UX in B2B Applications with his guest, Andrew Hally.
Susan Finch shares with you the next book for your nightstand that is completely highlighter worthy as she welcomes authors Tom Williams and Tom Saine to talk about their book, The Seller's Challenge: How Top Sellers Master 10 Deal Killing Obstacles in B2B Sales. Cyndi Greenglass wraps up the broadcast day with morning news anchor, Angela An as they give you tips on how to turn statistics into a story.
Guest: David Dulany, Founder/CEO Tenbound @tenbound @DKDINSF
Topic: Do You Have a Mindset for Success?
Guest: Joe Brown, SVP WW Sales for Kare @karehq
Topic: Where AI Fits Into The Big Picture of Sales
Guest: Anthony Iannarino @iannarino
Topic: The Most Important 6 Word Question a Sales Reps Can Ask
Guest: Andrew Hally @andrewjhally
Topic: Style vs Function: The Importance of Design and UX in B2B Applications
Guests: Tom Williams, Tom Saine authors
Book: The Seller's Challenge
Guest: Angela An, Morning News Anchor
Topic: Turning Statistics into a Story
The following Infographic is from the New Jersey Institute of Technology. It fits nicely this week with our series of posts and discussions in the coming week on SLMA and CRM Radio about the skill of Digital Analytics and salaries of marketing people that work with the results on marketing intelligence.
This is an especially insightful visual guide from a source that isn't biased in its approach.
Why it's Important
Market intelligence (MI) refers to data that uncovers information about a product’s market, which is then used to shape strategies around advertising, market penetration and new products. By devoting time and resources toward gathering and analyzing MI, some companies have been able to rise above their competitors.
WSJ Article on AI - Interview with Intel CEO Brian Krzanich
Companies Must Use AI-Or Else
In the October 24, 2017 edition of the Wall Street Journal on page R9 the Journal’s Chief News editor, Jason Anders spoke with Intel Chief Executive Brian Krzanich. The subhead is, “If a company isn’t using artificial intelligence says Intel CEO Brian Krzanish, it is going to be outpaced by another company that is.”
Listen while you work.
Why aren't the tools working as touted? Surprise, personal relations get a second look.
We've covered a lot ground with the topic of AI, but before that was a thing, companies pushed their teams to implement and vigilantly use tools such as CRM, DemandGen, and CMS as a solution to increase closed deals.
Why It's Important
"AI...is here to stay...It is definitely changing the world...I think that savvy marketers need to understand what their role will be"
Debbie Qaqish, Chief Strategist - Pedowitz Group
While you Work
In this interview, with Damon Waldron, VP of Marketing at Protagonist Technologies we discuss an approach to the marketplace that the White House, government agencies, foundations and B2B/B2C companies use to understand their position in the market place.
From Oil giants to medical devices, Narrative Analytics is an AI application that has been used for more than ten years. The host is Jim Obermayer.
About Damon Waldron
While you Work
There is no one we'd trust more to answer the question about direction of growth for inside sales than the founder of AA-ISP, Bob Perkins.
In this interview with Bob Perkins, founder and chairman of the American Association of Inside Professionals, we discuss his opinions and recent research sponsored by Velocify and AA-ISP: The Evolving Sales Technology Landscape. Some say, it isn’t a matter of if, but when salespeople will be replaced by algorithms (Artificial Intelligence) interacting with buyers. Some say is happening already at an ever increasing pace. The host is Jim Obermayer. They discussed:
Listen while you work
This is part of a series of interviews with industry leaders about artificial intelligence’s impact on the marketing and sales departments current and future head count.
We interview Paul Teshima, a former Eloqua executive and CEO of Nudge.ai. The executives interviewed so far seem to believe that AI will create jobs while also changing the job description of those in both sales and marketing. Paul may have a different opinion. The host is Jim Obermayer
While you Work
This is the 5th in a series of interviews with industry leaders about artificial intelligence’s impact on the marketing departments headcount.