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Podcasting: The Secret for Creating Meaningful Content

 

SKYiRead this newly published blog entry from the Funnel Media Group.

How to Measure Podcast Contributions to Revenue

Every company needs fresh content that helps salespeople sell and prospects buy.  The marketing machine is a huge gobbler of content; it is never satisfied, always needy, never complete.  There are hundreds of time consuming and expensive ways to create content that is often short-lived and of dubious value.  Unless you chose podcasting as one of your sources of content.  An individual podcast can be used in dozens of ways to address the needs of both salespeople and prospects and the cost is pennies per listener.   

More: 

16 Ways a Podcast Creates Useable Content

How Thought Leadership can be Shaped by Streaming Internet Radio

How Podcasts are Replacing old B2B Thought Leadership Tactics

How Internet Radio Reaches At-Work Listeners: The Importance of Streaming Live

Eight Reasons Podcasts are Popular

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