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Funnel Radio Line Up - Feb 8, 2018

“Rooted in Revenue” Radio Joins the Funnel Radio Channel

Rooted-1575This B2B Podcast Radio Program, with Co-hosts Susan Finch and Lany Sullivan, Joins the Funnel Radio Channel Program Line-up on Thursday

Feb 26 2018 - - Lynden, WA

- - James W. Obermayer, publisher of the Funnel Media Group LLCTM and its Funnel Radio Channel, a live-streaming internet radio station, announced that the station is expanding programming for business-to-business listeners with a new program called “Rooted in Revenue.”

Rooted in Revenue is a perfect addition to our Thursday morning line-up,” said James Obermayer. “With expert hosts and guests, the program tackles many revenue subjects, all based on revenue-generating marketing, events and sales activities.”

About Rooted in Revenue and its Hosts

“Creating a new revenue stream with events can be challenging yet highly lucrative, and that’s where Lany’s expertise comes in,” says Rooted in Revenue Co-host Susan Finch.   “I stay focused on missed steps in digital marketing.”  

Co-host Lany Sullivan brings her 19 years of business, finance and event experience to the conversation to assist business owners as they create dynamic events. Sullivan’s goal is to help them create better events that not only generate a greater community impact but also generate a healthy revenue for their company.

Co-host Susan Finch has been helping people solve marketing problems, provide value, and build online reputations for decades. Rooted in Revenue is a venue for snack-sized tips that are easily implemented. Many are simply important details forgotten in the day-to-day process of quickly checking things off our lists. Her step-by-step ideas and sometimes brutal logic are a refreshing alternative to verbose explanations. In addition to providing her own experience, Susan interviews revenue professionals from companies of all sizes to share their experience and ideas.

Recent Rooted in Revenue Programs Include:

Revenue Tip from Deb Calvert

Revenue Tip from Lori Richardson - You are sitting on gold.

Moving your business or domain can cost you revenue.

Creating an amazing event experience.

Funnel Radio continues to expand its live (with podcast replays) programming,” said James Obermayer.  “Typical shows focus on topics of interest to B2B C-level marketing and sales executives.  The channel programs are 30-minute, talk-show-format programs that solve problems, and present processes and tools to increase sales for B2B companies.  The on-air personalities seldom have radio experience; however, this hasn’t been an issue as these are authentic conversational programs. Each program host has also found that these shows confer thought leadership on a specific topic (sales, marketing, CRM, marketing automation, etc.).”

About the Funnel Radio Channel

Funnel Radio publishes live-streaming internet radio programs (and follow-on podcasts) for at-work listeners.  Available shows include: Sales Pipeline Radio,, Rooted In Revenue, CRM Radio, Customer Marketing Radio and PICNIC by Ipswitch.   Each program reaches at-work listeners during the live broadcast and mobile listeners later, in their cars, while exercising, or on vacation.  Interested program hosts and corporate sponsors are encouraged to contact publisher James Obermayer at (360) 933-1259 or and apply. Funnel Radio is a division of the Funnel Media GroupTM, LLC.   

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