So, I said to myself, "What makes a CMO happy in their job? At the end of the day, when a CMO goes home and their spouse asks, "Did you have a good day?" How will the CMO answer? What makes a good day for a CMO?
To find out, we are asking CMO's to take a survey on the SLMA site. Go here to take the survey. Please, CMO's only. It is open only to those carrying the title.
After you answer the question you will see the results. From the results you may do your job differently on a day to day basis.
About the Sales Lead Management Association
At the Sales Lead Management Association we believe that defining the sales lead process and managing sales leads manages revenue. Membership and subscriptions to various publications and broadcasts,
as they should be, are free. For information call Sue Campanale at 360-933-1259. The Sales Lead Management Association is a division of the Funnel Media Group, LLC.