April 4, 2016 - - Lynden, WA – SLMA CEO, James W. Obermayer, announced the winners of the 2016 “20 Women to Watch in Sales Lead Management” leadership program. Obermayer said, “These leaders in the sales lead management industry have given of their time and expertise to advance the science and discipline of sales lead management. They are authors and speakers, trainers and marketers, entrepreneurs and sales managers. Please join us in thanking them for their efforts, because they know that sales lead management is revenue management. You may access the complete list of the winners and leave a comment for the winner of your choice.”
Why It’s Important:
"Sales lead management is a core discipline for predictable growth of sales and profitably. Do it well and a company has a competitive advantage. Do it poorly and 75-90% of marketing spending on lead generation is a waste; sales productivity suffers as do corporate growth and profitability. The 20 Women to Watch in Sales Lead Management are found to have the knowledge, skills, and leadership to generate wealth by managing this vital discipline."
A video of the winners of this year’s 20 Women to Watch is available for viewing here.
In alphabetical order, the 20 Women to Watch in Sales Lead Management are:
Andrea Lechner-Becker, LeadMD
Tracy Eiler, InsideView, Inc.
Anna Fisher, Zoominfo.com
Cyndi W. Greenglass, Diamond Marketing Solutions
Jennifer Harmel, ANNUNITAS
Jeanne Hopkins, Continuum Managed IT Services
Janelle Johnson, Act-on Software
Jocelyn King, Intel
Katie Martell, Cintell
Rhoan Morgan, DemandLab LLC
Nancy Nardin, Smart Selling Tools
Genie Parker, VanillaSoft.com
Debbie Qaqish, The Pedowitz Group
Lori Richardson, Score More Sales
Liz Sophia, Hodges-Mace, LLC
Erica Stritch, RAIN Group
Marylou Tyler, Strategic Pipeline
Mari Anne Vanella, The Vanella Group
Adrienne Weissman, G2Crowd
Traci Whetzel, Concept Services Ltd.
Judges this year were Christel K. Hall of PRowrite PR, Peter Gracey of QuotaFactory, and Jill Konrath. The SLMA thanks them for their time and expertise in reviewing the nominees for the 20 Women to Watch program.
SLMA members nominated women leaders in the field of sales lead management. From those nominated, 20 were selected. Nominees were judged on their contributions to a combination of sales lead management, marketing and sales activities. Additional qualifications, such as board positions, authorships, and relevant presentations, were taken into account.
Continuum Managed IT Services and OMI – Outward Media are generous sponsors for the 20 Women to Watch Recognition Program for 2016. We thank them for their support in recognizing women leaders in the sales lead management field.
About the Sales Lead Management Association
The mission of the Sales Lead Management Association is to help companies become successful in the critical business process of managing sales leads. The SLMA has 9,000 worldwide members and offers a membership directory, member-to-member discounts, and a website with 300-plus articles from 60 industry authors.
Levels of SLMA Sponsorship
There are four levels of sponsorship for the Sales Lead Management Association; the Hi-Visibility Sponsorship is just one option. Starting at $945 annually, SLMA sponsorship offers significant exposure of 80,000 to 130,000 impressions per year to companies interested in reaching the sales lead management community.
The SLMALive Channel: Live Programming and Podcasts
The SLMALive Radio Channel produces marketing and sales shows for at-work listeners, and the weekly SLMA Radio program. SLMA internet radio has interviewed 348 executives on 249 programs. Podcast replays of SLMA Radio and programs on the SLMALive Channel number in the thousands each month.
For more information about SLMA, call Jim Obermayer or Susan Campanale at (360) 933-1259.