Every industry has its secrets and the sales training industry, an area often over-burdened with out-of-work salespeople, is one area that is confusing and laden with misconceptions. In this interview, seasoned sales training professional Patricia Fripp shares the secrets to sales training that not everyone wants you to know. Highlights:
- She nails it when she describes what's wrong with sales training (aside from 70% of it is forgotten).
- Fripp shares a five step process for getting the best sales presentations.
- She swears that there are only two ways to learn.
- Fripp tells us the number one principle of sales that never fails.
- She tells us how to avoid sounding like our competitors
- What to do about the fact no one really cares about you.
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About Patricia Fripp
Named “One of the 10 most electrifying speakers in North America” by Meetings and Conventions magazine, Patricia delivers high-content, entertaining, dramatically memorable presentations. One of the few professional speakers who can transform the presentation skills of others, she is an executive speech coach and sales presentation skills trainer.
Kiplinger’s Personal Finance wrote that one of the best investments in your career is Patricia Fripp’s presentation skills training. Patricia simplifies and demystifies the process of preparing and presenting powerful, persuasive presentations. She can deliver her message in a keynote speech, breakout sessions, through interactive virtual training, and in-depth customized training and coaching.
Fripp is a past president, and the first female president, of the over 3,000-member National Speakers Association. She is a member of the highly prestigious Speakers Roundtable, an invitation-only group of highly regarded professional speakers, authors, and consultants.
In addition, Patricia often teams up with her brother, legendary guitarist of King Crimson, Robert Fripp, for Fripp and Fripp presentations on “How to Be a Hero for More Than One Day” and “Beginner to Master.” She is the author of Make It So You Don’t Have to Fake It! and Get What You Want! and co-author of Speaker’s Edge, Speaking Secrets of the Masters and Insights Into Excellence. Patricia is now virtually everywhere with FrippVT.com, her interactive, learn-at-your-own-pace, virtual presentation skills training. Fripp Virtual Training’s Powerful, Persuasive Presentations is a multimillion-dollar, state-of-the-art, web-based training platform that emulates live training and coaching. It is almost as if Patricia Fripp were sitting right there with you.