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Mohan Taylor and Mike Verrell: What’s Hot in Digital Asset Management (DAM) in 2016 - January 28th Webinar

From the section: Lead Mgmt News   Note this seems interesting from an SLMA Viewpoint.   This is not a paid announcement. 

Wondering what’s on tap in Digital Asset Management (DAM) in 2016?  Register here for North Plains Systems’ (NPS) annual webinar on “What’s Hot & Not in DAM” on Thursday, January 28th, 12PM EST.

Hosted by Henry Stewart Events, this highly anticipated, interactive webinar will focus on trending innovations in DAM.  Presenters include leading DAM experts from NPS, Mohan Taylor and Mike Verrell.  Topics for discussion and debate will include:

  • What it really means to have support for the eco-system
  • The impact of mobile in DAM technology
  • Improvements in metadata modelling
  • Integration with other enterprise applications
  • The role of DAM in social media 
  • The role of DAM in video marketing
  • How do analytics feed back into DAM

During the webinar, Taylor and Verrell will share seven key trends shaping the DAM industry that will equip marketers to

make smarter marketing decisions and investments in the new year.  Their predictions are based on real world experience working with NPS clients such as AARP, Diageo, Nestlé and Discovery Education, plus insights from respected industry analysts at Forrester, Gartner, Frost & Sullivan and The Real Story Group

Says Mohan Taylor Chief Product Officer, "2016 will be a really interesting year for DAM as the industry moves towards real integration into the customer eco-system. We’re excited by the opportunities this opens up not only for technology providers like North Plains but also for DAM customers.”

About Henry Stewart Events

Henry Stewart Events is the leading producer of dedicated, cross-industry Digital Asset Management (DAM) briefings – all from the user’s perspective. We are committed to covering all the latest thinking and developments in the management of digital media as well as providing guidance for organizations considering the implementation of a DAM system. The Henry Stewart DAM Group invites its members, whether experienced DAM managers, or new to the concept, to share their experiences and keep up with all the important issues.http://www.henrystewartconferences.com/#/dam

About North Plains Systems

With over 1,400 installations supporting over one million active users worldwide North Plains Systems (NPS) is recognized as the leader in helping global brand managers, marketers, content creators, publishers and media companies to efficiently and effectively engage and connect with their target audiences through visual media including images, photos, videos and 3D designs. NPS’ market-leading software portfolio enables companies to address a number of needs across the Creative Marketing Lifecycle, including work-in-progress creative production systems, digital asset management infrastructure and comprehensive marketing and brand asset management solutions. In addition to providing a complete portfolio of software products,  With offices in North America, Europe and Japan, NPS counts many of the world’s leading companies and brands among its satisfied clients. http://www.northplains.com

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U.S Media/Analyst Contact 

Elizabeth Fairleigh                                                                                         
thE Connection, Inc. 

U.K. Media/Analyst Contact

Maxine Ambrose

Ambrose Communications                                                                                                                412944                                                                                              maxineambrose@ambrosecomms.co.uk              


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