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A Review of Methods for a High Performing Website: White Paper Review from StraightNorth

01-carousels
Title:
  How to Build a High Performance Website

Subtitle: An overview of web design techniques critical for turning website visitors into prospects  and customers.

Sn-web-whitepaper-_Page_01Published by/Authors:  StraightNorth

Length:  17 Pages

Highlights: 

The paper is divided into five  (actually six) sections:  

  1. Usability
    • Responsive web design
    • Site Speed
    • Imaging Loading Techniques
    • White Space
    • Avoiding Rotating Carousels in Headers
    • Site Architecture and Sitemap 
  2. Mobile Design
    • Site Speed
    • Sticky Navigation
    • Phone Display
    • Responsive Web Design Choices
    • Anchor Text

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“Why do we have traffic on our website, but no leads?” Listen While You Work.

How to Get a Website to Deliver Leads (Not Just Traffic) 

250-SLMARADIO-20160602-requiestIt isn’t enough, to slap up a website, insert a “contact” us link,” and landing page. It isn’t enough to get your website visitors up to thousands or tens of thousands per month without those visitors converting to an action to learn more, buy or buy more. The dirty secret of websites, which CMO’s dread being confronted with is “Why do we have traffic but no leads?”   
 
In this SLMA Radio program Lena Requist the president of ONTRAPORT tell us the secrets of how to increase conversion from your website. The host is Jim Obermayer
 

Continue reading "“Why do we have traffic on our website, but no leads?” Listen While You Work." »