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Sales Research- Automate or Else - Velocify and AA-ISP

Why It’s Important:

“Those that explore, adapt, and invest in new sales automation technologies using AI will succeed; those that don’t will know failure, less profitability, higher sales expenses and greater representative turn-over.”

James Obermayer - Reviewer

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  Slma-recommended-187Title:  The Evolving Sales Technology Landscape

Subtitle: Riding the Wave to Revenue

Published by/Authors:  Velocify and AA-ISP

Gated: Yes

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Salespeople are Quick or they are Dead.

56 Reasons

Are salespeople getting in front of prospects faster than your competitors?

Why it's Important

"In sales, you are quick or dead. If salespeople won't get in front of leads faster than  competitors they have reduced a chance of a sale by 50%."

 Bg-twitterJames W. Obermayer  Tweet This

This is one of 56 reasons sales are down in the ebook:  56 Ways to Turn Around Failing Sales  The ebook is not gated.  Yet. 

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When to Call Back Sales Leads - eBook Review published by Velocify

When_To_Call_Sales_Leads_Promos-3Title:  When to Call Sales Leads

Subtitle: Time-of-Day vs. Call Sequence Approach

Published by/Authors:  Velocify

Gated:  Yes

Download Link   

Length:  9 pages PPT Format

Slma-recommended-187Highlights:  When should a call be returned is an important question and this research of several million calls answers the question.  I won’t spoil the answer entirely, but Velocify authors say the time of the day is less significant than other very important factors.

  • Best and worst times to call is a small percentage.
  • Speed to call is most important
  • They tell you how to more than double the call success rate
  • A call sequence approach is more practical than time of day
  • Great chart on time of day by hour
  • First call attempt chart says it all
  • Surprises in subsequent call attempts
  • How to get a lift in contact rate
  • Tips on implementing the call strategy

SLMA Comments:   Everyone who places a call to prospects and customers’ needs to read this report.  The research is overwhelming in its findings and the consequences for salespeople; think revenue.  

Why It’s Important:

The best time to call inbound leads should be determined by their priority and status, not dictated by a clock on the wall. Waiting to call all leads at the same time every day is virtually impossible and counterproductive.

Velocify

Recommended for: 

  • President
  • CSO
  • Sales Management
  • Sales Managers
  • Sales Operations Management
  • Marketing Management

Download Link

You may also like: 

3.4 Million Lead Research = The Ultimate Contact Strategy for Inside Salespeople - White Paper Velocify

 Velocify Research Pushes Back on Non-Credible Sales Stats: White Paper Review

 This review was conducted independently without the advice or consent of the publisher.    

Note:  If you would like your research or e-book reviewed, you may submit it to: content@salesleadmgmtassn.com.  There is no guarantee it will be reviewed.  You may not be given notice if it is reviewed.  If you would like to submit artwork for the cover of the work along with a copy of the work, you may do so.  Members and non-members, sponsors and non-sponsors are welcomed to submit work for review.  Sponsors are given priority for white paper reviews.

 This blog is supported by the generous sponsorship of  VanillaSoft and Goldmine CRM Software


3.4 Million Lead Research = The Ultimate Contact Strategy for Inside Salespeople - White Paper Velocify

Ucs-3d velocify Slma-recommended-125x125Title:  (The) Ultimate Contact Strategy

Subtitle: How to Use Phone and Email for Contact and Conversion Success – Sales Optimization Study

Published by/Authors:  Velocify

Gated:  Yes

Download Link   

Length:  10 Pages PPT Format


Highlights

  • The study is derived from the data of 3.5 million sales leads
  • The paper reveals that the right volume and frequency of calls and emails yields optimal results
  • The company visited previous research to refresh data and confirm current results and recommendations
  • Study Methodology page 3

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Five Means to Ensure CRM Success: Matt Reid of Velocify - CRMRadio

Five Means to Ensure CRM Success

250-CRMRadio-20160915-reidMatt Reid, vp of marketing for Velocify shares five very specific paths to CRM success.   Matt has knowledge and strong opinions on what works and a background that backs up his views. No one can deny that Velocity is a heavy-weight in the CRM space. The company produces undeniable research on the subject of sales lead management and processing.  The host is Jim Obermayer.

Reid tackles:

  • Buy-in from the organization
  • Getting all leads, not just some into the system
  • Make sure all of the marketing and sales tools work together (big failure point)
  • Prioritize Distribution (not always considered)
  • Reporting is the key insight into sales performance

About Matt Reid

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Velocify Research Pushes Back on Non-Credible Sales Stats: White Paper Review

LP-Hero-Sales-Call-Stats
Title:
   Definitive Sales Call Statistics

Published by/Authors:   Velocify

Slma-recommended-187Gated: Yes

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Length:   11 Pages

Highlights: 

Finally someone has research that is original and doesn’t keep quoting old information and made up stats.  Key findings:

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Aberdeen White Paper: Best In Class Paths To Shorten The Sales Cycle

Ext Slma-recommended-187Title:  Best In Class Paths To Shorten The Sales Cycle

190Published by:  Aberdeen Group – Peter Ostrow, VP/.Research Group Director, Customer Management, Sales Effectiveness   peter.ostrow@aberdeen.com

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