SLMA Radio Feed

Funnel Radio Lineup Dec 14, 2017

Terrific lineup today starting at 9:30 with a replay of David Lewis' interview with Daniel Waas of GoToWebinar. They discussed Reinventing the use of webinars for lead generation. Next Anna Fisher of ZoomInfo joins Jim on the topic of, How Companies Are Using Databases to Improve Sales & Marketing Productivity. Jim continues his series of "5 most important things learned" with his guest, Paul Teshima of Nudge.ai. Matt's guest is  Mark Godley of LeadGenius. How lead augmentation drives greater sales pipeline contribution is their discussion topic. Greg Mooney hosts PICNIC this week and welcome Joy Beland of Pink Hat Technology. They cover a most important topic: The Importance of Human Element in Fighting Cyber Crime. Tweet-todays-funnelradio-lineup-20171214

 

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9:30 am - DemandGen Radio with host, David Lewis @demandgendave

Guest: Daniel Waas, Logmein @DanielWaas @GoToWebinar
Topic: Reinventing the Use of Webinars for Demand Generation

https://goo.gl/mtkkqK


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10:30 am - SLMA Radio with host, James Obermayer, @funnelradiolive

Guest: Anna Fisher, ZoomInfo @zoominfo
Topic: How Companies Are Using Databases to Improve Sales & Marketing Productivity

https://goo.gl/UKuG5U


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11:00 am - CRM Radio with host, James Obermayer @funnelradiolive

Guest: Paul Teshima, CEO/Co-Founder, Nudge.ai @nudgeai @paulteshima
Topic: 5 Most Important Things Paul Tashima has Learned in Business and Life

https://goo.gl/o2qBB4


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11:30 am - Sales Pipeline Radio with host, Matt Heinz, @heinzmarketing

Mark Godley, Lead Genius @mgodley21
How lead augmentation drives greater sales pipeline contribution

https://goo.gl/vuCJZ7


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12:00 P.I.C.N.I.C. Podcast by Ipswitch with host, Greg Mooney @gregmooney

Guest: Joy Beland
Topic: The Importance of Human Element in Fighting Cyber Crime

https://goo.gl/ruKh6L


When the Company President as Sales Manager Fails

IStock_000008575657MediumIf sales are lagging, salespeople are failing, no one is traveling with salespeople (front of customers), maybe it is time the company president relinquishes the reins of presidential sales manager.  There comes a point in the company’s growth when the president needs to focus on presidential things and leave sales management to a professional sales manager.  No, I didn’t say promote the best sales person and make them a manager.

Salespeople need care and attention. Inside salespeople need more care and attention than outside salespeople. Both groups need a daily dose of coaching. If you have a part-time sales manager you'll get part-time results. 

Just because the company president knows how to sell doesn’t mean he or she can be a part-time sales manager and succeed.  This is small company stuff, that all companies have to go through and outgrow.

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Funnel Radio Lineup Nov 16, 2017

We hope you will join us for today's line up of guests including: Katie Bullard from DiscoverOrg, Paul Peterson of Goldmine, Ashley Asue, Endurance Sales and we end the day with Dennis Drogseth of EMA

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Funnel Radio Line-up Nov 9, 2017

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9:30am DemanGen Radio with host, David Lewis @demandgendave

Guest: #33 Interview with Jeff Rummer, Director of Global Marketing Operations, Medtronic

https://goo.gl/XkSRw5

Jeff Rummer has been instrumental in helping Medtronic transform from a primarily sales driven culture to a balanced (and aligned) marketing and sales driven business. Jeff’s and his team’s responsibilities include the planning, execution and measurement of all integrated marketing campaigns and digital experiences along with managing and optimizing their marketing technology stack. In this episode, Jeff and I talk about what it takes to be an agent of change and several other insightful topics for you including:

  • Jeff's quick rundown of his favorite DemandGen Radio podcasts and why
  • What does it mean to be a marketing hero? Does Jeff feel like one given all the transformation that’s taken place at Medtronic?
  • What advice would Jeff give his former self knowing what he knows now in marketing operations and change management?
  • What is the reason for Medtronic’s expansion into ABM centric demand generation?

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10:30 am SLMA Radio with host, James Obermayer @funnelradiolive

Guest: Justin Gray @jgraymatter @myleadmd

5 Most Important Things Justin Gray of LeadMD has Learned in Business and Life

https://goo.gl/1SpQXM


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11:00 am CRM Radio with host, James Obermayer @funnelradiolive

Guest: John Golden @johngoldenfrr

5 Most Important Things that John Golden of Pipeliner CRM has Learned in Business & Life

https://goo.gl/sR9P7b


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11:30 am Sales Pipeline Radio with host, Matt Heinz @heinzmarketing

Guest: Scott Salkin, Founder & CEO Allbound, Inc.  @scottsalkin

Topic: Sales Enablement

http://goo.gl/lcTphG


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12 pm P.I.C.N.I.C. Podcast with host, Greg Mooney @gregmooney

Guest: Aran Vishwanath, Faculty Associate, Berkman Klein Center, Harvard University

Has your company turned you into a social engineering lab rat?

https://goo.gl/tMvRnp


Funnel Radio Lineup Nov 2, 2017

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Great line up from start to finish. Peter Gillett and Hector Garcia discus how How Verizon changed gears to turbocharge its tradeshow lead gen, then Marc Pierce talking about With the STAMP Program the Voice of the Customer is Real. Matt Heinz & Jeremy Korst cover points driving home Your experiences are your brand. Greg Mooney ends the day with an impressive panel discussion including Adam Bertram, Chief Automator at Adam the Automator, LLC, Michael Greene, Principal Program Manager at Microsoft, Jeffrey Hicks, IT Veteran on the topic of PowerShell - what and why. Join us live starting at 10:30 am Pacific.

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10:30 SLMA Radio, with host Peter Gillett @GillettPeter

Guest: Hector Garcia, Experiential Marketing Manager, Verizon Telematics, Inc. @hector_garcia _h

Topic: How Verizon changed gears to turbocharge its tradeshow lead gen

https://goo.gl/AxW2G5

 

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11:00 am CRM Radio with host, James Obermayer

Guest: Marc E. Pierce, CEO/Founder, Stonegate @marc_pierce

Topic: With the STAMP Program the Voice of the Customer is Real

https://goo.gl/mTpmpT

 

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11:30 Sales Pipeline Radio with host, Matt Heinz @heinzmarketing

Guest: Jeremy Korst, Executive VP & CMO, Avalara @KorstJ

Topic: Your experiences are your brand

https://goo.gl/ep9Tge

 

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12 Noon PICNIC Podcast by Ipswitch with host, Greg Mooney and a panel of experts:

Adam Bertram, Chief Automator at Adam the Automator, LLC, Michael Greene, Principal Program Manager at Microsoft, Jeffrey Hicks, IT Veteran

Topic: PowerShell, what and why?

https://goo.gl/zgMU5N


Funnel Radio Line-up Oct 26, 2017

 Full schedule today. David Lewis kicks us off at 9:30 am Pacific with his guest, Daniel Day.

  • How ABM fosters tighter alignment between Sales and Marketing
  • The process for establishing targets for sales teams
  • Why ABM can be easier for driving growth than traditional demand generation

Some of these topics covered on the other shows include: It’s Budget Time and this year may be different for many marketers as expectations of “marketing revenue management” have increased. The 5 Step Model for Operationalizing an SPB&M. Also, Why is marketing automation important to any (IT) organization? Jim has a candid conversation with Lars Helgeson CEO of GreenRope. He discusses what he learned from rejection, over-coming resistance, and why he needed to build partnership with employees as well as the external partnerships so important in building a business. Matt's guest is Maureen Ezekwugo getting you on track to take your sales career to the next level. Points include: Four traits or skills needed to make it in sales management AND How to position yourself for the next opportunity to advance your sales career.

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