SLMA Industry News Feed

GoldMine CRM Software Joins SLMA as a Major Sponsor

  200x200The Sales Lead Management Association (SLMA) announced that GoldMine Software is now a major sponsor for the SLMA.   Jim Obermayer, SLMA’s CEO, said “GoldMine is one of the CRM pioneers and, many would say, a technology leader in the CRM industry.  I know salespeople who find GoldMine easy and convenient to use, while management appreciates the reporting and cost effectiveness the solution provides, plus the cloud access.  We are proud to have an industry leader such as GoldMine as one of our sponsors.  Paul Petersen, GoldMine’s vice president and general manager, has been interviewed on several of our SLMA Radio programs: Why CRM is Not a Settled Science and Marketing’s Role is to Follow the Money.

Paul Petersen, Vice President and General Manager for GoldMine said, “We have decided to join the SLMA in a new effort to foster CRM and customer success. We find the SLMA topics and information to be very practical and usable for businesses of all sizes.”

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Sales Lead Management Association Names McGuire and McDade to the SLMA College of Fellows

July 8, 2013 --Los Angeles, CA--James W. Obermayer, CEO of the Sales Lead Management Association, has named two executives to the Sales Lead Management College of Fellows: Laura McGuire, CEO of Saligent, and Dan McDade, CEO of PointClear. The SLMA College of Fellows program recognizes leaders in academia and B2B/B2C companies who have excelled in the field of sales lead management.

This program provides SLMA members with an opportunity to recognize industry professionals who have contributed their time, resources, expertise, and leadership. Each year the SLMA accepts applications from those in the sales lead management industry who would like to be accepted into the SLMA College of Fellows; only a few are selected.

Laura-mcguireAbout Laura McGuire
A four-time tech entrepreneur and sales lead management expert, Laura McGuire and Saligent are pioneers and innovators in prospect conversion. She holds the earliest and most cited patents for crowdsourcing and virtual labor technologies. The Sales Lead Management Association named Laura its most influential person in 2011 and 2012.

Dan-mcdadeAbout Dan McDade
Dan McDade is President and CEO of PointClear, LLC, a prospect development firm helping B2B companies drive revenue by nurturing leads, engaging contacts and developing prospects until they're ready to purchase. The Sales Lead Management Association named Dan one of the 50 most influential people in sales lead management for the last four consecutive years. He was named a 2012 Top Sales Expert and one of the Top 50 Sales & Marketing Influencers for 2012 and 2013 by Top Sales World. Dan’s book, The Truth About Leads, is a practical, easy-to-read book that helps B2B companies focus their leadgeneration efforts, align their sales and marketing organizations and drive revenue. In addition, Dan hosts PowerViews, a video interview series featuring sales and marketing thought leaders, and writes a popular blog: ViewPoint -- The Truth About Lead Generation.

The deadline to apply for the 2014 SLMA College of Fellows is March 1, 2014.

Requirements include a completed application, a $50 fee, and five letters of recommendation.

About the Sales Lead Management Association
The Sales Lead Management Association was founded in 2007. Membership is free. The association serves 4,502 members of the worldwide sales lead management community. A privately held organization, SLMA has a diversified business model with revenues coming from sponsors, software reviews, display advertising, SLMA Radio, newsletter advertising, sponsored cartoons, and industry leader links. For additional information, visit: SLMA.

# # # By: +Susan Finch