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How Salespeople Benefit from Artifical Intelligence - Sabrina Atienza on CRM Radio

Listen while you work to Sabrina Atienza as she tackles AI benefits for salespeople

The languages of artificial intelligence (machine learning and business intelligence) are discussed fast and loose by companies  in the Marketing Automation, CRM, Telemarketing and pre-lead  (new oxymoron?) space.  They assert they have a secret sauce that makes their services more valuable for marketing and sometimes even salespeople by using AI.  And yet it may service the prospect/customer and the company, but does it serve the salespeople well? 

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