Home The SLMA Join the SLMA 20 Women to Watch SLMA Radio SLMA Sponsors 40 Most Inspiring 50 Most Influential
This is a research study released by Straight North a SEO agency. This is not a small sample study, nor are the results of minor significance.
- 18 Month Study
- 373,000 inquiries
- 237,000 phone calls
- 23,000 not validated
- Of the 350,000 left:
- 178,000 were determined to be sales leads
Yes, there are more results and much to muse over. The value is this allows marketers to predict the future. Open it up and see the results.
Published by: Demand Metric Research Corporation
Length: 35 Pages
- Best practices in ABM: The Framework in six steps
- This answers: Does compliance with the ABM capabilities frameworks result in greater revenue impact from ABM? (Of course).
- 500 Survey respondents (Big number offers credibility)
- The paper shows Maturity Milestones
- The paper shows Recommended actions
Sub Title: Comparison of the Leads Marketing Automation Software Vendors
Published by: Business-Software.com
SLMA SCORE: Four out of Five
Reason: Easy to read. Consistent from year to year. Includes price. Includes Links. But too few companies reviewed. For instance the CRM Review has 40 companies.
Length: Five Pages
Review the Top 10 Marketing Automation companies to compare features, pricing and delivery models.
Marketing Automation is an over-night success after being introduced 15 + years ago. Administration