The SLMA was invited to be an attendee at the Oracle Marketing Cloud/Heinz Marketing Operations Round-table. Our thanks to both sponsors, it was a great meeting of the minds.
Yesterday we had a group of 30 digital marketing leaders from the Seattle area attend our 2015 Marketing Operations Round-table. To have this brain trust all in one room was a wonderful experience. Brian Hansford from Heinz moderated the roundtable and we heard from everyone in the room.
Key Trends and Highlights
Here is a summary of some of the trends and highlights that were brought up during today’s roundtable: