Why it's Important
"When people are this busy, you have to fundamentally shift how you do things in order to peak their curiosity, make them stop and listen and actually then respond to you and say, hey I'm interested in learning more."
Jill Konrath talks about how she reframes a problem by turning it into a challenge.
This one of our ongoing series of interviews on what executives have learned in life. Jill Konrath shared the 5 Most Important Things she has Learned in Business and Life with personal stories from her early days in sales.
She covers an early failure that nearly stopped her in the first few months of her sales career.
I recommend these books as gifts for Christmas. I have read these and found them to be useful, insightful and a help to any sales and marketing professional. Some of the authors I have come to know, some have been interviewed on SLMA Radio or CRM. Business books are not written because of royalties, they are written because the author can't keep their knowledge inside. It takes hundreds and hundreds of hours to write a book, a lot of self-searching, some ego bruising, many late nights and weekends without the family.
These books are a gift of knowledge which is so much better than a tie or a bottle of perfume.