James Obermayer Feed

Destroy Lead Decay by Automating Sales Lead Processes: Guy De La Cruz - VanillaSoft

Guy De La Cruz reprises his appearance on SLMA Radio as we tackle the ever evasive end game of automating the sales lead process. 

  • How to destroy lead Decay
  • It is speed to lead
  • Queueing
  • Delivering the right lead to the right person by agent availability
  • One minute or less

In his last program on July 26,  2016, Guy discussed the subject  Why Sales Lead Management Workflow Can Increase Sales 30%.  This time we delve deeper into the subject to discuss the 5-6 actions marketing can take to painlessly automate sales lead management.   The host is Jim Obermayer.

About our guest Guy De La Cruz

Continue reading "Destroy Lead Decay by Automating Sales Lead Processes: Guy De La Cruz - VanillaSoft" »


A CEO's Guide: How to Recognize When Your Sales Pipeline is Failing You! Ebook - James Obermayer

Front-page_350x458Title: How to Tell if Your Sales Pipeline is Failing You!

Published by/Authors:    James W. Obermayer, Publisher - Funnel Media Group LLC

Gated: No

Download Link   

Length:  22  pages 

Highlights: 

This paper takes the reader through a four month process of  declining revenues and the issues with the pipeline and forecast.

There is straight talk about the bull pucky that surrounds revenue shortfalls and the responses sales managers and salespeople give as excuses.  There is a Causes and Solutions section to tell the CEO what to expect the excuses that will be rendered.   The author mentions that in the third month of a slowdown the sales manager is beginning to sound like the sales reps (Stockholm, Syndrome anyone?).   Page five lists 13 excuses the sales manager begins to use when asked about revenue.   

This gives the CEO insight into the thinking, excuses, pressures and frustrations of being a sales rep when things go south.

This ebook is britually honest: one quote of note is:

"Discounting and special offers are now getting serious.  After all, if your can't sell it, give it away at lower margins"

Jim Obermayer


Slma-recommended-187This eBooks is for the C-Suite.  The salespeople have been there already. 

 

 

 Download Link   

Recommended for: 

  • CEO
  • Presidents
  • C-Level
  • CFO
  • CMO
  • VP of Sales
  • Sales Management 
  • VP Marketing
  • Director of Marketing

Note:  If you would like your research or e-book reviewed, you may submit it to: content@salesleadmgmtassn.com.  There is no guarantee it will be reviewed.  You may not be given notice if it is reviewed.  If you would like to submit artwork for the cover of the work along with a copy of the work, you may do so.  Members and non-members, sponsors and non-sponsors are welcomed to submit work for review.  Sponsors are given priority for white paper reviews.

 This blog is supported by the generous sponsorship of OMI - Outward MediaVanillaSoft and Goldmine CRM Software