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Listen live on Funnel Radio starting at 10:30am Pacific.
Catch the broadcast of SLMA Radio, CRM Radio and Sales Pipeline Radio this week.
This week we have a rare instance of a host being a guest the same day. Starting at 9:30, David will be tackling, "How to Implement a Demand Funnel" He says, "In this episode I take you on a deep dive
Heinz Marketing surveyed 250 plus B2B sales and marketing pros to learn how they measure and achieve revenue success. We’ve learned how B2B marketing teams are optimizing, managing and reporting their results with revenue accountability
Why It’s Important:
“Revenue is the crucial measurement of marketing and sales activities, nothing else ultimately matters and this report from Heinz Marketing on Marketing Performance Management Research is THE guide to company revenue growth.”
James Obermayer - Reviewer
Title: Marketing Performance Management Research
Published by/Authors: Heinz Marketing