Heinz Marketing Feed

Funnel Radio Line-up - April 19, 2018

Tweet-todays-funnelradio-lineup-20180419

All shows are GMT -7 hrs. This week's topics include: Jim Obermayer with Christopher Ryan discussing The Only Way to Get the Squabbling Siblings of sales and Marketing to Grow Up: Get a Service Agreement followed by David Cook on How to Be A GREAT Salesperson…by Monday Morning! and then Matt Heinz wraps up the morning with Raviv Turner - Data Intelligence 101: The Key to Faster Growth and More Efficient Marketing


20180419-tweet-cook

10:30 SLMA Radio with host, James Obermayer

Guest: David Cook, Author, CEO/Founder Sales Training on the Go.
Topic: How to Be A GREAT Salesperson…by Monday Morning!

https://goo.gl/NrYyPw

Sounds too good to be true, and yet it appears it isn’t as I have already tried some of David’s techniques and been rewarded.  In his book, How To Be A GREAT Salesperson…by Monday Morning!

David Cook reveals key sales techniques—including where to insert urgency, when to use a third-party close, and how to shorten the sales cycle.  In this interview he will discuss his motivational principles that will help you approach customers with a new level of confidence and enthusiasm you never thought possible.  The host is Jim Obermayer.


Crm-20180412-ryan

11:00 CRM Radio with host, James Obermayer

Guest: Christopher Ryan, CEO/Founder Fusion Marketing Partners @CRyanFusionMkt
Topic: The Only Way to Get the Squabbling Siblings of sales and Marketing to Grow Up: Get a Service Agreement

https://goo.gl/NJjPjb

They work independently these marketing and sales departments but they shouldn’t. Their squabbling and fighting often resembles two 6-year-old kids in the back seat of a car pointing at each other and screaming.  

Their work should cross operational lines, after all they are on the same team, but they don’t in many (most?) companies.  And yet, to reach a company’s revenue target, they must work together.  Our guest this week is Christopher Ryan, founder and CEO of Fusion Marketing Partners and he will tackle the importance of a defined, hand on the bible service agreement between the sales and marketing departments.


Tweets-instream-images-800x600-turner

11:30 Sales Pipeline Radio with host, Matt Heinz, @heinzmarketing

Guest: Raviv Turner CEO CaliberMind @ravivturner
Topic: Data Intelligence 101: The Key to Faster Growth & More Efficient Marketing

http://goo.gl/lcTphG

From cleansing, to enriching, to segmenting and activating data, high performer marketers are taking back the control with new tech that gives them data hero powers, no spreadsheets, no export-import, no SQL or business objects - easy drag & drop to put your marketing data to work.


Funnel Radio Line-up Feb 22, 2018

 Listen while you drive to work on iTunes Tweet-todays-funnelradio-lineup-20180222

Today's topics include:  5 Most Important Things Marylou Tyler has learned in business and life. Should Incentives Be Used to Get Salespeople to do Their Job? Confessions of a CMO: The secrets and successes behind B2B’s revenue leaders, and our day ends with: 17 Areas Shaping the IT Operations Marketing in 2018.

Continue reading "Funnel Radio Line-up Feb 22, 2018" »


Why Podcasting Builds Trust, Credibility and Leadership - Matt Heinz on Sales Pipeline Radio

Listen While you Work or Play


IStock-627130554Matt Heinz and Paul Roberts, his announcer for Sales Pipeline, debated the pros and cons of podcasting.  They discuss storytelling, the importance of audio, conversations and podcasting  (Matt believes podcasts are really unstructured learning time).

While Matt is a B2B math marketer he likes technology such as podcasts that set him and his company apart from firms that haven’t embraced storytelling and conversations.

Matt remembered being at a conference when a CMO he had been trying to reach recognized his name from Sales Pipeline Radio.

Why it Works

"Podcasts are true social selling; give first and ask later."

Paul Roberts -  OC Talk Radio

Tweet This

Continue reading "Why Podcasting Builds Trust, Credibility and Leadership - Matt Heinz on Sales Pipeline Radio" »


Funnel Radio Line Up Feb 1, 2018

Tweet-todays-funnelradio-lineup-20180201

 We are excited to announce a new show to our line up. Please welcome West Virginia University's Marketing Communications Today with host, Cyndi Greenglass. You need to listen to the end of the day as this show is on at 12:30 LIVE! We also have host, Pete Gillett continuing his conversation with Jonathan Farrington on Sales 2.0. Susan & Lany each have a segment at 11 for Rooted in Revenue and a tip from Deb Calvert. Matt's guest is Eric Spatzer of Citrix. PICNIC is just that today! A whole lively discussion about the things we hate about new devices.


20180201-tweet-gillett-farrington

10:30 - SLMA Radio with host, Pete Gillett @gillettpeter

Guest: Jonathan Farrington, CEO Top Sales World @TopSalesWorld
Topic: Sales 3.0 What's it all about?

https://goo.gl/hL86YA


Tweet-rooted-revenue-tip-calvert Tweet-rooted-define-event-experience

11:00 - Rooted in Revenue with hosts, Susan Finch and Lany Sullivan

First segment: Creating an amazing event experience - @eventsbylany

Second segment: Revenue Tip from Guest Deb Calvert, Pres People First Productivity Systems
@peoplefirstps @susanfinchweb

https://goo.gl/owqW3z


Tweets-instream-images-800x600-spatzer

11:30 - Sales Pipeline Radio with host, Matt Heinz

Guest: Eric Spatzer, Citrix @espatzer
Topic: Sales Enablement at Enterprise Scale: How Citrix Does It

https://goo.gl/5DoAZe


880x440-episode22-hating-devices

12:00 - P.I.C.N.I.C. Podcast by Ipswitch with hosts, Greg Mooney and Kevin Conklin
@ipswitch @kevinconklin @gregmooney

Panel: Alex Fisher, Jeff Edwards, Mark Towler
Topic: Things we hate about new devices

https://goo.gl/iGaXww



Episode1-twitter

12:300 - NEW SHOW! WVU Marketing Communications Today by West Virginia University
Host: Cyndi Greenglass @directchick

Guest: Susan Emerick @sfemerick
Topic: Is “data-driven” the buzz kill for marketing?

https://goo.gl/d68W4B