Debbie Qaqish Feed

Debbie Qaqish,  Pedowitz Group’s Chief Marketing Strategist, Joins the Sales Lead Management Association’s Board of Advisors

Author and Strategist from Pedowitz Group Adds A focus on Revenue for the Association Membership

DQLynden, WA – August 1, 2017-  Sales Lead Management Association (SLMA) CEO Jim Obermayer welcomes Revenue Marketing™ strategist, author, and radio host Debbie Qaqish to its Board of Advisors.  Principal Partner and Chief Strategy Officer of The Pedowitz Group, Debbie joins the ranks of SLMA’s Advisory Board for a two year term. 

Continue reading "Debbie Qaqish,  Pedowitz Group’s Chief Marketing Strategist, Joins the Sales Lead Management Association’s Board of Advisors" »


The Issue: C-Level Management Resists Revenue Marketing - Qaqish on SLMA Radio

Listen while you work.

What is Revenue Marketing™? 
Revenue Marketing™ is the combined set of strategies, processes, people, technologies, customers and results that: Drops sales ready leads into the top of the funnel  Accelerates sales opportunities through the sales pipeline Measures marketing based on the repeatable, predictable and scalable contribution to pipeline and revenue Improves the ROI of the sales and marketing continuum
 
Revenue Marketing, is a term made popular by Debbie Qaqish, of the Pedowitz Group through her weekly radio program, WRMR PowerTalk Radio for Revenue Marketing™Leaders  and her book “Rise of the Revenue Marketer”, is the guest on SLMA Radio to discuss the growth of the Revenue Marketer in B2B.  The host is Jim Obermayer.  Some of the issues they discussed:

Continue reading "The Issue: C-Level Management Resists Revenue Marketing - Qaqish on SLMA Radio" »


Are C-Level Managers Resisting Revenue Marketing? What's that about? Listen While You Work

250-SLMARADIO-qaqish-033116Revenue Marketing, a term and an avocation made popular by Debbie Qaqish, of the Pedowitz Group through her weekly radio program, WRMR PowerTalk Radio for Revenue Marketing™ Leaders and her book “Rise of the Revenue Marketer," is the guest on SLMA Radio to discuss the growth of the Revenue Marketer in B2B.

 

Continue reading "Are C-Level Managers Resisting Revenue Marketing? What's that about? Listen While You Work" »