CRM Radio Feed

Funnel Radio Line Up Sept 21

This week we have a full schedule: David Lewis explains the benefits of analytics. Then Jim Obermayer welcomes Patrick Renvoise to continue the conversation started last week with David Lewis about Neuromarketing. John Bruno of Forrester goes over a recent study of CRM systems, Liz Pearce of Liquid Planner joins Matt Heinz and we wind the day up with Kevin Conklin interviewing Jeff Kaplan of Ipswitch. Listen live staring at 9:30am Pacific:Tweet-todays-funnelradio-lineup-20170921





9:30 am DemandGen Radio with host, David Lewis

 Topic: Analytics: How to Keep Score of Your Marketing Success





 10:30 SLMA Radio with Host, James Obermayer

Guest: Patrick Renvoise, @SalesBrain

Topic: How the Latest Brain Research Can Increase Your Sales




 11:00 CRM Radio with Host, James Obermayer

Guest: John Bruno, Forrester, @john_bruno

Topic: Findings of Forrester Research on the Most Significant CRM Vendors




11:30 am Sales Pipeline Radio with Host, Matt Heinz

Guest: Liz Pearce, @lizprc

Topic: Marketing Mobility: How to Move from Marketing to the C-Suite






Funnel Radio Lineup Sept. 13, 2017

It's only September, but IT Horror stories are always interesting, especially if you can sigh relief that it hasn't happened to you... yet. Phill Keene drives home what need to know about the imporance of a sales process DEFINITION. You can't follow it, until you define it. David Lewis starts out the day and keeps us going with ideas on neuromarketing principles. Insights from Anthony Iannarino are ALWAYS worth the note taking. Don't miss today.


9:30 am Pac: DemandGen Radio with David Lewis

Continue reading "Funnel Radio Lineup Sept. 13, 2017" »

Funnel Radio Line-up Aug 31, 2017

We are excited as always with the line up of guests this week. We kick off with David Lewis, aka DemandGenDave teaching us how to implement lead nurturing program. From there Peter Gillett answers the question, "Why should people LOVE tradeshows?" CRM Radio is a replay of an episode featuring Andrea Lechner-Becker of LeadMD, "How developed is your marketing department?" Great questions to help see what you are doing right and what may need to go on the list of goals for the upcoming quarter and year. Following her is Joshua Baez with Matt Heinz talking about the PERFECT Persona. We end our day with John Stewart and Kevin Conklin talking about What’s up on Network Security in 2018.


Continue reading "Funnel Radio Line-up Aug 31, 2017" »

Funnel Radio Line Up: Aug 24, 2017

Never miss an episode of our shows on Funnel Radio. Today's guests include: Lauren Goldstein of ANNUITAS, Zvi Band of Contactually, Andy Crestodina from Orbit Media Studios and Rachel Simone from Ipswitch. Shows start live at 10:30 am Pacific today.


Continue reading "Funnel Radio Line Up: Aug 24, 2017" »

Can it be true that Lead Conversion is as low as 2% - Brian Carroll

Why its important

"Why are we happy and satisfied with a 98% failure rate (of sales leads). If this were a manufacturing operation and only 2-3% of the raw material turned into products we'd tear it apart to find out how things can be better."

Continue reading "Can it be true that Lead Conversion is as low as 2% - Brian Carroll " »