CRM Radio Feed

Funnel Radio Lineup Nov 16, 2017

We hope you will join us for today's line up of guests including: Katie Bullard from DiscoverOrg, Paul Peterson of Goldmine, Ashley Asue, Endurance Sales and we end the day with Dennis Drogseth of EMA

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Funnel Radio Line-up Nov 9, 2017

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9:30am DemanGen Radio with host, David Lewis @demandgendave

Guest: #33 Interview with Jeff Rummer, Director of Global Marketing Operations, Medtronic

https://goo.gl/XkSRw5

Jeff Rummer has been instrumental in helping Medtronic transform from a primarily sales driven culture to a balanced (and aligned) marketing and sales driven business. Jeff’s and his team’s responsibilities include the planning, execution and measurement of all integrated marketing campaigns and digital experiences along with managing and optimizing their marketing technology stack. In this episode, Jeff and I talk about what it takes to be an agent of change and several other insightful topics for you including:

  • Jeff's quick rundown of his favorite DemandGen Radio podcasts and why
  • What does it mean to be a marketing hero? Does Jeff feel like one given all the transformation that’s taken place at Medtronic?
  • What advice would Jeff give his former self knowing what he knows now in marketing operations and change management?
  • What is the reason for Medtronic’s expansion into ABM centric demand generation?

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10:30 am SLMA Radio with host, James Obermayer @funnelradiolive

Guest: Justin Gray @jgraymatter @myleadmd

5 Most Important Things Justin Gray of LeadMD has Learned in Business and Life

https://goo.gl/1SpQXM


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11:00 am CRM Radio with host, James Obermayer @funnelradiolive

Guest: John Golden @johngoldenfrr

5 Most Important Things that John Golden of Pipeliner CRM has Learned in Business & Life

https://goo.gl/sR9P7b


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11:30 am Sales Pipeline Radio with host, Matt Heinz @heinzmarketing

Guest: Scott Salkin, Founder & CEO Allbound, Inc.  @scottsalkin

Topic: Sales Enablement

http://goo.gl/lcTphG


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12 pm P.I.C.N.I.C. Podcast with host, Greg Mooney @gregmooney

Guest: Aran Vishwanath, Faculty Associate, Berkman Klein Center, Harvard University

Has your company turned you into a social engineering lab rat?

https://goo.gl/tMvRnp


Funnel Radio Line-up Oct 26, 2017

 Full schedule today. David Lewis kicks us off at 9:30 am Pacific with his guest, Daniel Day.

  • How ABM fosters tighter alignment between Sales and Marketing
  • The process for establishing targets for sales teams
  • Why ABM can be easier for driving growth than traditional demand generation

Some of these topics covered on the other shows include: It’s Budget Time and this year may be different for many marketers as expectations of “marketing revenue management” have increased. The 5 Step Model for Operationalizing an SPB&M. Also, Why is marketing automation important to any (IT) organization? Jim has a candid conversation with Lars Helgeson CEO of GreenRope. He discusses what he learned from rejection, over-coming resistance, and why he needed to build partnership with employees as well as the external partnerships so important in building a business. Matt's guest is Maureen Ezekwugo getting you on track to take your sales career to the next level. Points include: Four traits or skills needed to make it in sales management AND How to position yourself for the next opportunity to advance your sales career.

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Funnel Radio Line Up Sept 21

This week we have a full schedule: David Lewis explains the benefits of analytics. Then Jim Obermayer welcomes Patrick Renvoise to continue the conversation started last week with David Lewis about Neuromarketing. John Bruno of Forrester goes over a recent study of CRM systems, Liz Pearce of Liquid Planner joins Matt Heinz and we wind the day up with Kevin Conklin interviewing Jeff Kaplan of Ipswitch. Listen live staring at 9:30am Pacific:Tweet-todays-funnelradio-lineup-20170921

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Funnel Radio Lineup Sept. 13, 2017

It's only September, but IT Horror stories are always interesting, especially if you can sigh relief that it hasn't happened to you... yet. Phill Keene drives home what need to know about the imporance of a sales process DEFINITION. You can't follow it, until you define it. David Lewis starts out the day and keeps us going with ideas on neuromarketing principles. Insights from Anthony Iannarino are ALWAYS worth the note taking. Don't miss today.

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9:30 am Pac: DemandGen Radio with David Lewis

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