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Peter Gillett of Zuant Joins the Sales Lead Management Association’s Board of Advisors

Peter Gillett IStock-459184129Dec 14, 2017- - Lynden, WA - - James Obermayer of the Sales Lead Management Association (SLMA) announced that Peter Gillett, CEO and Founder of Zuant, has joined the SLMA as an advisory board member. In his role, Peter will advise management about changes in sales lead management from a North American and international perspective and also advise us about trade show mobile lead acquisition in the U.S. and Europe.  SLMA’s Board of Advisors are listed here

Obermayer said, “Peter has pioneering experience in the sales lead management field, and with Zuant he has focused on the top of the food chain in the creation of qualified leads for trade shows and mobile lead capture.  He is also a host on the SLMA weekly radio/podcast that is in its eighth year and has over 95,000 listener downloads. We look forward to his experience to guide the SLMA into its eighth year.”

“I am honored and humbled to serve on SLMA’s Board of Advisors and look forward to serving alongside my fellow board members,” noted Peter.  “I applaud Jim for his commitment to advancing the sales lead management industry through his viable and well respected association.”

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Steve Benson of Badger Maps Joins the Sales Lead Management Association’s Board of Advisors

IStock-459184129The Sales Lead Management Association announced that Steve Benson, the CEO and Founder of Badger Maps, has joined the SLMA as an advisory board member.   James Obermayer of the SLMA said, “We’ve gotten to know Steve from interviews on SLMA and CRM Radio.  We found his common-sense philosophy of salespeople’s sales productivity, which is driven by time and territory management, to be fascinating.  We expect that he will add a new dimension to our advisory board.”

Steve Benson“I'm truly honored to join the SLMA board - it’s a fantastic organization that focuses on one of the most important aspects in sales - lead management. I look forward to contributing my support to their initiatives, which help the sales industry as a whole.”

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COO of VanillaSoft, Genie Parker, Joins the Sales Lead Management Assn's Board of Advisors

GeniePicGenie Parker, COO for VanillaSoft, has joined the Sales Lead Management Association’s Board of Advisors.  James Obermayer, founder of the 8,250-member organization, said “Genie Parker has a deep background in lead generation and call center operations.  She was named one of the 20 Women to Watch in Sales Lead Management and was interviewed on SLMA Radio to tackle the subject of Queue-Based Vs. List-Based Selling, one of our most listened to shows.  We look forward to her advice as we grow.  VanillaSoft was also one of our earliest supporters.”

Parker said, "I look forward to working with the SLMA to advance the understanding of lead management in the sales process. This is an exciting time as new technologies arise to better enable lead management, and in particular related to the fast-growing inside sales space. "

 About Genie Parker

Genie brings more than 30 years of experience in sales and marketing to the industry, with an emphasis on doing business on the phone. Her broad experience reaches into hundreds of industries including technology, manufacturing, nonprofits, financial services, and business services.

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Kevin Thornton, Executive Vice President of VanillaSoft, joins the Sales Lead Management’s Board of Advisors

Kevin Thornton_VanillaSoftKevin Thornton, Executive Vice President of Sales and Marketing for VanillaSoft, has joined the Sales Lead Management Association’s Board of Advisors.  James Obermayer, founder of the 8,400-member organization, said “We welcome Kevin’s participation in the SLMA.  Both he and his company come with a unique perspective in that they serve the inside salesforces of thousands of companies. VanillaSoft has been an SLMA supporter for most of our existence, and we welcome Kevin’s advice and perspective.”

Thornton said, “The SLMA is a valuable platform for sales & marketing professionals. It is a content-rich resource of expert blog posts, insightful interviews and articles, and peer recognition programs, such as ‘20 Women to Watch in Sales Lead Management’ and ‘50 Most Influential People in Sales Lead Management.’ The SLMA educates and connects industry professionals, creating a positive impact on its growing global membership base.”

About Kevin Thornton

A strategic, global sales & marketing executive, Kevin’s career spans over 20 years leading sales

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