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Funnel Radio Lineup Sept 28, 2017

Patrick Renvoise - Updates Neuromarketing for 2018

IStock-597649690 IStock-597649690Listen while you work and learn how the latest research will increase your sales!

Neuromarketing author, Patrick Renvoise, discusses how brain research and his neuromarketing concepts as outlined in his best selling book, "Neuromarketing: Understanding the Buy Buttons in Your Customer's Brain," (125,000 copies sold)  have changed the way we market and sell.  Mr. Renvoise will also give us a peak into a new edition of his book due out next year. The host is Jim Obermayer.

20170921-tweet-renvoiseWe discuss:

  • The new and updated book on Neuromarketing due in the spring of 2018
  • How the new work supports the first book's findings with solid repeatable research
  • Patrick shares how concepts turned into reality supported by research
  • How the original ideas have weathered in practical use by marketing and salespeople

About Patrick Renvoise

Prior to co-foundeing SalesBrain, Patrick was in charge of Business Development first at Silicon Graphics then at LinuxCare. While marketing super-computers and complex software solutions to some of the world's most brilliant scientists at NSAA, Shell, Boeing, Airbus, BMW, and more, he becoame fascinated b Dr. Chsitophe Morin, co-authored the first book on Neuromarketing and published NeuroMAP™. This proprietary award-winning methodology has been used for the past 15 years to help over 6,000 companies worldwide SCIENTIFICALLY CAPTURE, SCIENTIFICALLY CONVINCE and SCIENTIFICALLY CLOSE more business.

Parick receivied a Masters in Computer Science from the National Institute of Applied Sciences (Lyon, France). He is currently serving as Chief Neuromarketing Officer of SalesBrain. To get a diagnostic on the impact of your sales and marketing strategy on the brain of your customers, contact Patrick at, patrick@salsbrain.com

SLMA Radio, a weekly live program on the Funnel Radio Channel, has had 387 episodes since 2011, interviews with 500+ executives and 94,000 download listeners.

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