Management Tip: You can predict sales results from lead gen!
Solving the Puzzle of a Digital Marketing Agency that Serves SMBs

Cartoon for the Weekend: Make Sure Your Marketing Automation Touches Are Applicable

You have permission from the Sales Lead Management Association and the Cartoonist, Stu Heinecke to copy and distribute this cartoon as is with attribution!

Stu-some-sort-of-client-touch

It isn't always easy for marketing to give prospects (and customers*)  appropriate content.   It's far too easy to snatch "something," jam it into the automated system and not think-out the needs of the end users.  It isn't enough to have your name on something and think that the touch is delivering something of value.   Garbage-in, Garbage-out;  deliver value every time.

 

*The Secret to the Profitability Paradox

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Cartoon by Stu Heinecke author of How to Get a Meeting with Anyone, Heinecke explains how you can use your own creative Contact Campaigns to get those critical conversations.   Available from Amazon. #1 Best Seller in Direct Marketing

  This blog (78,947 Lifetime Views) is supported by the generous sponsorship of  OMI - Outward MediaVanillaSoft and Goldmine CRM Software 

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