This program originated with Leadspace Radio, the host is Damon Waldron and his guest is David Lewis of DemandGen. Leadspace Radio is broadcast on the SLMA Live channel by Leadspace
Hear top demand generation expert David Lewis tell you how to build your own lead generation demand factory. He maps a plan
and describes the essentials you need for a successful and scalable marketing machine. You'll hear why the best B2B marketers go to David for advice on how to build a demand generation engine to build wealth for your company.
He covers topics like:
- The essential elements for your own demand factory
- What technologies are must-haves in 2015
- How to operationalize the funnel
About David Lewis and DemandGen
For more than 20 years, CEO David Lewis has been a pioneering innovator in digital marketing, and has overseen marketing for some of Silicon Valley’s leading technology firms. David and his team at DemandGen have been at the forefront of the transformation taking place in marketing by helping 100’s of the top sales and marketing teams around the world incorporate marketing technology to drive sustainable growth.
This blog is supported by the generous sponsorship of VanillaSoft and GoldMine CRM Software.
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