SLMA Radio host Jim Obermayer has asked Carlos to make an unbiased presentation to the membership (and visitors) on the subject of: Why Marketing Automation? Facts, Figures and Cost!
SLMA Interviewed Carlos Hidalgo, Executive Director of the Marketing Automation Institute.
About the MAI: The MAI is a Community for All Things Marketing Automation
The Marketing Automation Institute (MAI) is the community for marketing automation end users who want to maximize the ROI from their marketing automation investment. The MAI provides the highest level of vendor-agnostic curriculum, training and certification, as well as opportunities for automation professionals to network, advance in their career and learn from their peers and industry leaders.