Sales Lead Management Association Exceeds 500 Members

Los Angles, CA - - June 12, 2008 – Mark L. Friedman Executive Vice President of the Sales Lead Management Association (SLMA) announced today that the seven month old organization reached its 500th registered member on June 9th, 2008.   Mark said, ”We are dramatically gaining membership and with each new member benefit we help to enrich the sales lead management community.”

Brian Steel of Performark, Inc., said, “The SLMA growth curve proves the value of the association goal of providing tips and useable information for the sales lead management community.  They have done amazing work in a short period of time.”

Executive Director, James W. Obermayer said we have:

  • 108 articles and 35 authors.

  • 12,672 visitors have come to the site

  • 10,001 unique visitors

  • 33,283 pages viewed

  • Visitors from 79 countries

  • Two marketing studies have been done: one on lead generation with BtoB Magazine and one on lead management.

  • Blog and Newsletters

  • Bookstore, Book Review and Book Giveaway

  • A Professional Development affiliation with the Business Marketing Institute

  • The SLMA Group on LinkedIn is now at 208 members

  • National Sales Lead Management Week was June 9-13th and will be repeated in 2009.

Membership by job title: 

  • 31% VP or Director

  • 22% C-Level

  • 21% Manager

  • 16% Other

  • 7% Partner

  • 3% Consultants

When asked about the future of the organization, Obermayer and Friedman said, we are bringing on new association benefits each month including a speaker’s bureau, vendors and job directory.   New courses on sales lead management practices are due by fall.

Media Contact: 
Sue Campanale
714-637-6989

scampanale@salesleadmgmtassn.com
www.salesleadmgmtassn.com

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